Since Sandra Baldwin, founder of Baldwin Luxury Property Marketing, began her stellar career in luxury home sales over twenty-five years ago, she has recorded over one and a half billion dollars in sales. Over that time, she has been the most productive agent in Arizona history. Her style of business is best described as listening to and understanding client goals, backed by market knowledge that is built on a foundation of a strong work ethic-show up, know your stuff, know your client.
When she began her real estate career, Sandra had already achieved success on several different levels. Her skills as an effective communicator were honed during the nine years she taught creative writing at Arizona State University. Her ability to deal with people from all types of backgrounds has been strengthened through her involvement with the United States Olympic Committee. These experiences bring an invaluable dimension to her luxury home marketing experience.
Sandra, a second gereration Arizonan, began her real estate career in the 1980's. She quickly realized that product knowledge was the key to success in the luxury home market. She studied. She learned. Her career began to take off. Sandra quickly rose to the top 1% of agents nationwide. Her success continued and accelerated throughout the 1990s. She became Top Company Producer, top 10 nationwide and received recognition by both the Phoenix and Scottsdale Board of Realtors for lifetime achievement.
Sandra's company resides in Scottsdale, Arizona as part of Russ Lyon Sotheby's International Realty. Her business structure is built on putting professionals in specialized positions-escrow, seller care, marketing, rental, business development-so that she can concetrate on selling. Russ Lyon Sotheby's International Realty is a small firm of 300 agents that concentrates primarily on the luxury markets of central Arizona.