Louis Sarkozy is no fashion aficionado.
In fact, he says, he and fashion industry insider Pablo Gómez-Lechón were recently denied entry into a “rather fancy hotel” in Barcelona “because I’ve worn the same sneakers for the past three weeks. I’m much more of a utilitarian when it comes to what I wear,” Sarkozy says. “It’s about comfort, utility, and simplicity.”
And certainly, the 22-year-old son of former French President Nicolas Sarkozy never dreamed of entering the fashion business. But when Gómez-Lechón, who’s the founding partner of the Spanish loafer boutique Boonper, reached out to Sarkozy on social media about advertising a pair of shoes on his Instagram page, the two teamed up and created Boonper’s Enigma collection.
Sarkozy, who studied philosophy and history at New York University, originally had the idea to create a line of accessories that would stylishly and discreetly honor the great intellectuals of the past, from scientists to writers. When he saw the quality and comfort Boonper provided, and the versatility of driving shoes—which suit his utilitarian style—he thought it the perfect fit.
“There’s room to grow, there’s room to be creative, and there’s room to tell stories, as long as it’s subtle,” he says. “It’s called the ‘Enigma Collection’ because in an ideal world, you pick up the shoes, and you get to the very symbols, colors, designs, and fabrics of who the shoes are referencing.”