Our agents are known in their communities for their integrity and the exceptional level of service they provide.
Local Expertise. Global Connections.
Lura Jones is a well-respected real estate broker with over three decades of experience spanning multiple states. She relocated to Naples in 1998 from Hawaii, where she was the managing broker for a prestigious luxury real estate company in Honolulu. She continues to make her customers’ property dreams come true working from the Marco Island and Southeast Naples offices of Premier Sotheby’s International Realty.
For the entirety of her real estate career, Lura has continually been a top producer, earning her a stellar reputation among customers and colleagues alike. With her powerful negotiation skills, a keen ability to listen to and interpret people’s needs, and an outstanding knowledge of the Collier County real estate market, Lura has built a successful business with both first-time and repeat customers.
As the head of the Lura Jones Group, she proudly leads an outstanding team of associates who provide their customers with exceptional service and a wealth of resources. By handling all the complexities of selling or purchasing a home with perseverance and the highest level of professionalism, the Lura Jones Group makes a difficult process easy and stress-free.
Lura holds a Bachelor of Science in anthropology and psychology from Ball State University and a Master of Arts in clinical psychology from the University of Northern Colorado. Prior to her career in real estate, Lura was a practicing clinician for 25 years, working in child protection and victim services, and she served with the American Red Cross during the Vietnam War.
Outside of the office, her life continues to be filled with activities. An anthropologist at heart, Lura loves traveling the world, listing Istanbul and Paris as her favorite locales to visit. When she’s staying local, she enjoys walking and hiking around beautiful Naples. Lucky to have her son, Shamus, as her partner in this business, it’s an enjoyable and rewarding life. The Jones family is thankful every day for all their blessings.